Tedy Bruschi was a helluva linebacker for the New England Patriots for 13-years. He won 3 Super Bowls and received numerous awards, but now…he is no longer getting paid by them. Instead he is getting a fat check cut out by ESPN a.k.a the Mothership.
So while doing his normal spot as an anchor on NFL LIVE, Bruschi spilled the beans on his former coach, Bill Belichick’s four magic “rules” for interacting with the media.
1. Speak for yourself. “That’s something Coach Belichick always said — ‘Don’t worry about anyone elses’ situation, on another team or your team, always think about your job, doing your job, and commenting on that.”
2. Never talk about injuries. “Never let them know if you’re hurt or not hurt.”
3. Pour on the perfume. “This is compliments. You want to spray that perfume on your opponent on Wednesday all the way through Saturday, and then get the job done on Sunday.”
4. Fall back on cliches. “When in doubt, use the old safe cliche. You love those — ’100 percent’, ‘one day at a time.’”